From £300 spend
to £3,500 revenue
See how Clean Lead Co. built a complete digital marketing system — website, PDF brochure, and Meta ad campaigns — that delivered an 11.6× return on ad spend for an Oxfordshire exterior cleaning business.
A great service,
invisible online
Pro Power Exterior Cleaning had the skills and reputation to dominate Oxfordshire's exterior cleaning market — but without a digital presence, they were leaving thousands in revenue on the table every month.
They had no website, no marketing materials, and no paid advertising strategy. Word of mouth alone couldn't scale the business to where the owner wanted it to go.
The Opportunity
Pro Power needed to increase lead generation and customer acquisition in the Oxfordshire market. They had a great service but limited online visibility — the perfect candidate for a targeted digital marketing campaign.
Our Solution
We created a comprehensive digital marketing system: a professional conversion-focused website, a polished PDF brochure for direct outreach, and targeted Meta ad campaigns — all designed to turn browsers into paying customers.
A complete growth system
We didn't just run ads — we built the entire digital infrastructure Pro Power needed to convert strangers into customers.
Conversion-focused website
We designed and built a professional website for Pro Power Exterior Cleaning from scratch. Every element was crafted to build trust and drive enquiries — from the hero section with a free quote form to the before/after gallery and Google review testimonials.
Free Quote Form
Services Section
Customer Reviews
Three creatives, one clear message
Each campaign targeted a different psychological trigger — transformation, trust, and aspiration — to capture the full spectrum of potential customers.
Before & After Transformation
"Is your driveway an eyesore? See the stunning difference a professional clean can make."
Professional Trust & Expertise
"Choose Oxfordshire's trusted exterior cleaning specialists. Your property is in safe hands."
Boost Your Curb Appeal
"Unlock your home's true potential. A clean exterior makes all the difference."
Ad Creatives in Action
The real ads we ran for Pro Power
Facebook and Instagram ad creatives produced and managed by Clean Lead Co. — shown live in Meta Ads Manager.
Real screenshots from Meta Ads Manager · Campaign names blurred for client confidentiality
Numbers that speak for themselves
After 30 days of running the full system — website, brochure, and Meta ads — here's what Pro Power achieved.
Meta Ads Manager — Campaign Dashboard
Sensitive account details blurred for client privacy · March 2026
Real campaign data · Account name and campaign names blurred to protect client confidentiality
Campaign Performance Breakdown
| Metric | Value | Notes |
|---|---|---|
| Total Ad Spend | £300 | 30-day campaign |
| Total Revenue Generated | £3,500 | From booked jobs |
| Net Profit (after spend) | £3,200 | Before operating costs |
| Return on Ad Spend (ROAS) | 11.6× | Industry avg: 2–4× |
| Total Leads Generated | 43 | Form + phone enquiries |
| Leads Converted to Jobs | 12 | ~28% close rate |
| Average Job Value | £291 | Driveway + patio cleans |
| Cost Per Lead (CPL) | £6.98 | Highly efficient |
| Cost Per Acquisition (CPA) | £25 | Per booked job |
"Clean Lead Co. transformed our business. We went from relying entirely on word of mouth to having a steady stream of enquiries every week. The website looks incredible and the ads just work."
Simple process, real results
Discovery Call
We learn about your business, your customers, and your goals. No jargon, no pressure.
Build Your System
We create your website, marketing materials, and ad creatives — everything you need to compete online.
Launch & Optimise
We launch your campaigns and continuously refine them based on real data to maximise your return.
Scale Your Revenue
As results come in, we scale what works — growing your pipeline and your business month on month.
Everything you need to grow online
We specialise in helping local service businesses — cleaning, trades, landscaping, and more — build a digital presence that generates real revenue.
Website Design & Build
Conversion-focused websites built from scratch. Mobile-first, fast, and designed to generate enquiries.
Meta Advertising
Facebook & Instagram ad campaigns with precise targeting, compelling creatives, and continuous optimisation.
Marketing Materials
Professional PDF brochures, flyers, and digital assets that build trust and close more deals.
Strategy & Analytics
Data-driven strategy with clear reporting so you always know exactly what's working and why.
Ready to grow your local business?
Clean Lead Co. specialises in digital marketing campaigns that deliver real, measurable results for local service businesses. Reach out — we'd love to hear about your business.
"The results speak for themselves. 11.6× ROAS in the first month. Incredible work."